Pepsico aims to strengthen domestic presence

Pepsico is committed to the extremity of strengthening its home presence, particularly successful the soft drinks category, with the snack concern remaining its main maturation limb successful Greece.

The HoReCa marketplace remains the spearhead, however, fixed the existent situation of aggregate challenges, the Greek subsidiary of the American giant, with the purpose of improving its fiscal indicators, is besides focusing connected implementing synergies and actions to trim its operating expenses, making the astir of economies of scale, strengthening the spouse portfolio and transforming the supply concatenation with a view to optimizing the travel of products.

The company’s aboriginal prospects absorption connected maintaining a stable course. At the aforesaid time, its volition to put successful the improvement and accumulation of caller products and modern tools for promoting income successful the marketplace is evident.

“The institution is intimately monitoring developments and taking due measures, having prioritized the attraction of its operating results and liquidity astatine a satisfactory level. Specifically, the company’s absorption continues to absorption connected developments successful the Middle East, Ukraine, and the Eastern Mediterranean and the grade to which these are expected to impact the company’s figures and show for 2025, done imaginable increases successful nutrient prices, energy, and transportation costs, with a nonstop effect of expanding ostentation and reducing user disposable income,” the study noted.

Regarding past year’s performance, “the institution continued to efficaciously utilize its available resources successful 2024, while managing to execute an summation successful its revenues and support its profitability astatine precocious levels, successful an highly unstable and uncertain outer environment, but besides successful hard conditions faced by the full nutrient and beverage industry.”